Adobe Inc.
Providing content based on abandonment of an item in a physical shopping cart

Abstract:

Embodiments of the present invention provide systems, methods, and computer storage media directed to providing targeted content related to sentiment associated with products. In one embodiment, an item is detected as being positioned in a physical shopping cart at a first time, the physical shopping cart being use by a user having a user device. At a second time after the first time, the item is detected as being removed from the physical shopping cart. Based on detecting the item as being removed from the physical shopping cart, content related to the item is provided to the user device of the user, the content intended to result in the user purchasing the item.