Adobe Inc.
Bundling online content fragments for presentation based on content-specific metrics and inter-content constraints

Abstract:

Embodiments are disclosed for bundling and arranging online content fragments for presentation based on content-specific metrics and inter-content constraints. For example, a content management application accesses candidate content fragments, a content-specific metric, and an inter-content constraint. The content management application computes minimum and maximum contribution values for the candidate content fragments. The content management application selects, based on the computed minimum and maximum contribution values, a subset of the candidate content fragments. The content management application applies, subject to the inter-content constraint, a bundle-selection function to the selected candidate content fragments and thereby identifies a bundle of online content fragments. The content management application outputs the identified bundle of online content fragments for presentation via an online service.