Amazon.com, Inc.
Method and system for displaying items provided by a merchant

Abstract:

A user interface that facilitates the selection and purchase of an item may be presented on a display. The user interface includes a presentation section and one or more other sections, such as a title section, buy section, alternate image section, package art section, review section, rating section, or other section. The presentation section may extend a full-width of a display or window available for display, while maintaining a desired aspect ratio. Video, slideshows, or other visual information may be played within the presentation section. One or more sections may overlay the presentation section. For example, at least a portion of the buy section may overlay at least a portion of the presentation section.