Amazon.com, Inc.
Digital navigation menus with dynamic content placement

Abstract:

Systems, methods, and computer-readable media are disclosed for digital navigation menus with dynamic content placement. Example methods may include determining a first request for a first user interface from a user device, determining a user identifier associated with the first request, and determining user interaction history data using the user identifier. Example methods may include determining a first selectable option for presentation in a first position at the first user interface using the user interaction history, determining a second selectable option for presentation in a second position at the first user interface, generating the first user interface, and sending the first user interface to the user device.