Amazon.com, Inc.
Systems and methods for proactively loading content to a device

Abstract:

This disclosure relates to systems and methods for preloading content on a user device before a user requests the content from a web service provider. The preloaded content may be selected based, at least in part, upon the user's browsing and purchasing history. The web service provider may preload the content to minimize user idle time when interfacing with a web site. The web service provider may determine when to send the preloaded content based, at least in part, on when the user device is likely to connect to the network and/or when the user is likely to use the device to interface with the web service provider.