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Systems and methods for orienting webpage content based on user attention

Abstract:

A system may include processor(s), and memory in communication with the processor(s) and storing instructions configured to cause the system to orient webpage content based on user attention. The system may determine a user has navigated to a webpage. The system may generate an attention level based on received user feature(s) associated with activity of the user on the webpage. Responsive to determining the attention level exceeds a predetermined threshold, the system may identify a duration associated with the attention level, transmit an offer to one or more entities to submit predetermined content based on the duration, receive predetermined content from the one or more entities, identify, based on a predetermined amount of predetermined content space, selected content of the received predetermined content for placement on the webpage, and cause a GUI of the user device to display the selected content.