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Techniques to determine relationships of items in web-based content

Abstract:

Embodiments may generally be directed components and techniques to receive and process an indication of a web-based search performed for an item of a plurality of items and determine a co-occurrence matrix comprising rows and columns having entries associated with the plurality of items. Each of the entries of the co-occurrence matrix may indicate a number of co-occurrences of two of the plurality items. Embodiments also include techniques to determine related pairs of the plurality of items based on the number of co-occurrences for each entry and a relationship threshold value indicating two of the items are related and provide an indication of each item of the plurality of items that is related to the item searched based on the related pairs determination.