Alibaba Group Holding Limited
Method, apparatus, and computing device for determining heat degrees of information dissemination

Abstract:

The present disclosure provides a method, an apparatus, and a computing device for determining dissemination heat degree of information. The method for determining dissemination heat degree of information includes analyzing N levels of sharing data of specific network information to determine parameters related to each sharing level of the specific network information, where N is a natural number greater than 1; and calculating a dissemination heat degree S of the specific network information based on the parameters related to the sharing of the specific network information. The dissemination heat degree obtained according to the disclosed method, apparatus, and computing device can be used to predict the popular level of the specific network information during the subsequent dissemination process.