eBay Inc.
REAL-TIME SIGNALS ON BUYER DEMAND TO DRIVE ASPECT ADOPTION BY SELLERS

Abstract:

Methods and systems for causing presentation, on a client device, of an improved user interface for managing listings of items on a network-based publication system are disclosed. It is determined whether an importance of specifying a value of an attribute for an item has transgressed an importance threshold with respect to a probability of a transaction being completed with respect to a listing of the item. It is identified that the value for the attribute has not been specified with respect to the listing of the item. It is communicated, in the user interface, the importance of specifying the value in conjunction with providing, in the user interface, an interactive user interface element for specifying the value with respect to the listing.