eBay Inc.
GENERATIVE GRAMMAR MODELS FOR EFFECTIVE PROMOTION AND ADVERTISING

Abstract:

A system comprising a computer-readable storage medium storing at least one program and a computer-implemented method for creating messages using generative grammar models is presented. A generative grammar model defining a message structure of requested message is accessed. The message structure includes a plurality of lexical slots. The generative grammar model includes a corpus of source data to populate each lexical slot in the plurality of lexical slots, and a grammatical constraint for each lexical slot in the plurality of lexical slots. A message is generated in accordance with the generative grammar model and the message is published.