Groupon, Inc.
Method and system for use of biometric information associated with consumer interactions

Abstract:

Embodiments provide a computer-executed method, a computer system and computer program product for facilitating a commercial transaction. The method includes transmitting computer-executable instructions to cause a representation of an item to be displayed on a consumer interface rendered on a visual display of a computing device associated with a consumer. The method also includes receiving, from the computing device, an indication of consumer input performed using the consumer interface, the consumer input associated with the representation of the item available for a commercial transaction. The method also includes receiving, from the computing device, biometric information associated with the consumer. The method also includes determining an identity of the consumer based on the biometric information and, based on the identity of the consumer, associating the consumer input with a predetermined command defined for the consumer. The method further includes transmitting computer-executable instructions to facilitate a transaction associated with the command with respect to the item.