Groupon, Inc.
Systems and methods for providing promotions based on search queries

Abstract:

Systems, apparatus, and methods for providing promotions to consumers based on search queries are discussed herein. Some embodiments may include a system including circuitry configured to receive a search query from a consumer device. The circuitry may be further configured to determine a related promotion to the search query based on having received the search query from consumers in connection with promotion purchase data indicating purchase of the related promotion, such as may be indicated by historical data. Furthermore, the circuitry may provide an impression of the related promotion to the consumer device based on the search query. Consumer interactions with the system may be tracked as historical data and leveraged to provide one or more related promotions that are relevant and/or related to the search query.