Groupon, Inc.
SYSTEMS AND METHODS FOR PROVIDING GROUP PROMOTIONS

Abstract:

Systems, apparatus, and methods for providing promotion to networked consumer device groups are discussed herein. Some embodiments may include a system including one or more servers with processing circuitry configured to provide consumer interfaces to consumer devices that facilitate the sharing of a group promotion via a network between the consumer devices. The sharing may include the creation of the group promotion, the transmission of the group promotion to consumers via various communication channels, the tracking of consumer activity toward a group discount, among other things. For example, subsequent to purchase of a promotion via a consumer device, the processing circuitry may provide a sharing channel display to the consumer device for consumer selection of a communication channel for sharing the group promotion. The processing circuitry may create an impression of the group promotion compatible with the selected communication channel and provide the impression to other consumer devices.