Honda Motor Co., Ltd.
INFORMATION ANALYSIS DEVICE AND INFORMATION ANALYSIS METHOD

Abstract:

An information analysis device, provided with: a communication unit for receiving position information for a plurality of vehicles; a storage unit for storing map information including the positions of a plurality of facilities and customer visit data for customer visits to at least one or more facilities from among the plurality of facilities; a moving body visit determining unit for storing moving body visit data for visits by the plurality of vehicles to the facility, on the basis of the map information and the position information for the plurality of vehicles; a moving body visit ratio calculation unit for calculating the moving body visit ratio, which is the ratio between the number of moving body visits and the number of customer visits, for the facility; and a customer visit number calculation unit for calculating a hypothetical number of customer visits to the designated facility.