International Business Machines Corporation
MULTI-LEVEL LINGUISTIC ALIGNMENT IN SPECIFIC USER TARGETED MESSAGING

Abstract:

For linguistic alignment in specific user targeted messaging, a linguistics preference set is calculated for a specific user using cognitive models with specific user data as input. A messaging channel is selected according to the linguistics preference set, where the linguistics preference set includes one or more sets of linguistic traits preferred by the specific user. A location of the specific user is determined. A set of linguistic traits applicable to a customized message is determined based on the linguistics preference set for the specific user and the location of the specific user. The customized message is generated to incorporate the set of linguistic traits and sent only to the specific user over the selected messaging channel, providing a multi-level linguistic alignment between the specific user and the linguistics used in the message.