International Business Machines Corporation
Content demotion

Last updated:

Abstract:

An apparatus, for example a primary device, implements a method that includes receiving promoted content for display at the primary device; predicting a user's behavior with respect to the promoted content by estimating the user's context and preferences, using a neural network; and in response to the prediction of the user's behavior, automatically demoting the promoted content.

Status:
Grant
Type:

Utility

Filling date:

17 Sep 2018

Issue date:

7 Sep 2021