International Business Machines Corporation
Customized career counseling and management

Abstract:

Systems, methods, and computer program products leveraging the use of data collection, analytics and predictive modeling to selectively provide customized career and education counseling based on each individual user's interests, personality, preferences, geographic location, habits and experiences. The collected user data and user-defined parameters define a user profile, providing insight into career or educational options best suited to the user. Further educational and career information may be collected and presented to the user, including enrollment information from one or more colleges and universities, specific educational programs aligned with the user's defined profile, and descriptions of courses and curriculum. The presentation of the career and educational information to the user may be tracked using a recording device and the reaction of the user while viewing the presented content may be used to gauge user interest in the presented materials and as feedback to improve future recommendations and presentations of materials.