International Business Machines Corporation
Matching customer and product behavioral traits

Abstract:

At least one detail for at least one product in a group of products is received. At least one input for at least one customer in a group of customers is received. At least one detail for at least one product and at least one input for at least one customer is stored to a database repository. Product traits for at least one product are generated and stored to a database repository. Customer traits for at least one customer are generated and stored to a database repository. The generation of customer traits is independent from the generation of product traits. At least one recommendation for matching at least one product to at least one customer is generated. The at least one recommendation is based on the generated traits of the at least one product and the generated traits of the at least one customer.