Meta Platforms, Inc.
Determining navigation patterns associated with a social networking system to provide content associated with a destination page on a starting page

Abstract:

Systems, methods, and non-transitory computer readable media can obtain user navigation data associated with transitions by users between one or more pages associated with a system. Reduced dimensionality user navigation data can be generated based on the user navigation data. A plurality of clusters can be generated based on the reduced dimensionality user navigation data, wherein each cluster of the plurality of clusters corresponds to a user navigation pattern associated with the system.