Meta Platforms, Inc.
Systems and methods for ranking calls to action based on information associated with online resources

Abstract:

Systems, methods, and non-transitory computer-readable media can identify a page within a social networking system. Information associated with at least one of the page or a representative of the page can be acquired. A set of calls to action implementable at the page can be identified. The set of calls to action can be ranked based on the information associated with at least one of the page or the representative of the page.