Meta Platforms, Inc.
Systems and methods for providing feed preference surveys in a social networking system

Abstract:

Systems, methods, and non-transitory computer readable media are configured to select a first content item and a second content item to display to each user of a plurality of users in pairwise comparison in a survey associated with a content feed of the user. A selection by each user of the plurality of users of one of the first content item and the second content item can be obtained via a user interface. A ranking model configured to assign a score indicative of quality of each content item of a plurality of content items associated with content feeds based at least in part on the selections by the plurality of users can be determined.