Meta Platforms, Inc.
Displaying advertisements with location information

Abstract:

Advertisement content associated with an entity having a physical location is selected for display to a user by a client device. A proximity of the client device to the physical location is determined. In response to determining the proximity between the client device and the physical location, an advertisement is generated that includes the advertisement content and an indicator of the physical location. The generated advertisement is sent to the client device for display to the user.