Meta Platforms, Inc.
Identifying content items from various sources associated with an object

Abstract:

An online system receives content items from one or more content sources. The content items are mapped to objects in a database of the online system based on measures of affinity of the content items for the objects. When a query identifying an object in the database is received by the online system, the online system identifies content items associated with the identified object. Information describing the identified content items is generated by the online system and provided to a user or entity from which the query was received. Additionally, information describing social engagement with the identified object may be determined based on the content items mapped to the identified object and included in the information describing the identified content items.