Meta Platforms, Inc.
NOTIFICATION TARGETING

Abstract:

In one embodiment, a method includes receiving a number of notifications of activity relevant to a user. Each notification has an associated type. The method also includes calculating an inferred subscription level based at least in part on the type associated with each notification; classifying the notifications based on the inferred subscription of each notification; and sending one or more of the notifications to the user. Each of the sent notifications has an inferred subscription level higher than a pre-determined threshold subscription level.