Mogo Inc.
Q2 2019 Earnings Call Transcript

Published:

  • Operator:
    Good afternoon. My name is Leone and I'll be your conference operator today. At this time, I would like to welcome everyone to Mogo's Second Quarter 2019 Earnings Conference Call.Please note that today's call contains forward-looking statements. Statements that are based on current assumptions and subject to risks and uncertainties that could cause actual results to differ materially from those projected. The company undertakes no obligation to update these statements except as required by law. Information about these risks and uncertainties is included in Mogo's press release for Q2 as well as in its filings with regulators in Canada and the United States.Also today's presentation will include adjusted financial measures, which are non-IFRS measures. These should be considered as a supplement to and not a substitute for IFRS financial measures. Reconciliation between the two can be found in the company's presentation today, which is available on its website. And finally, note that all amounts discussed today are in Canadian dollars unless otherwise indicated.I would now like to turn the call over to David Feller, Founder and CEO. Mr. Feller, you may begin your conference.
  • David Feller:
    Thank you. Good afternoon and welcome to Mogo's second quarter 2019 results conference call. I'm joined today by Greg Feller, our President and CFO. We have prepared a presentation accompanying today's call, which is available on our Investors site. Please note you may need to refresh your screen if the presentation isn’t showing.At Mogo, we are using technology to transform how consumers manage their financial health. We're doing this by creating a consumer first data-driven financial health platform that is personalized and engaging. Continued strong execution against our strategic plan led to a great quarter, highlighted by core revenue growth of over 40% year-over-year and 32% year-over-year growth of members.The industry-wide shift to digitalization is accelerating and our business momentum and ongoing investment in the areas of competitive differentiation continue to drive growth and attract members, increase engagement, member monetization and attract partners. We also continue to make great progress towards our mission of helping Canadians improve there financial health. All our development and innovation starts with a simple question, what is the problem we are trying to solve?Is that the majority of Canadians are struggling to achieve their financial goals, with financial stress continuing to rank as the top form of stress across all demographics. Almost 10 million of us carry credit card debt and 45% aware they won't have enough money for retirement. Though many of us are struggling financially and this is primarily driven by the solutions we've been relying on from our banks, so while the banks make record profits and are financially very healthy, the majority of their customers are not.The advancement of technology and data science has transformed nearly every industry and is happening with financial services
  • Greg Feller:
    Thanks, Dave, and good afternoon. Our strong second quarter results reflect the continued execution of our strategy, strong underlying economics of our products, and the significant growth opportunities in front of us. Core revenue increased 41% in the second quarter to $16.4 million, our high margin subscription services revenue continue to be a key driver increasing 42% in the quarter. Since our IPO, just over four years ago, we completely transformed the revenue makeup of the company to a much greater portion of the capital light recurring revenue stream.We also continue to see strong growth of our member base, which increased over 865,000 at quarter end. Despite the strong revenue growth and significant investment we were making in technology and development, we continue to generate meaningful adjusted EBITDA, which was up 116% from Q2 2018 to 1.6 million in the quarter.Lastly, we ended the period in a strong financial position with $42 million of cash and investments. You'll recall that, we ended the short-term lending business in the third quarter of 2018, so core revenue is really the metric to focus on for year-over-year comparison as it excludes fees from the legacy short-term lending business in the prior year period.Core revenue increased $16.4 million in the quarter reflecting strong growth in Subscription & Services as well as increased demand from our MogoMoney product with interest revenue up 40% in Q2. Within Subscription & Services revenue MogoProtect and our premium account products were the largest contributors to our growth. Our high attachment rate of these products to our loan customers give us confidence that as we ramp-up partnership lending which doesn't have the natural constraints of scaling that on balance sheet lending does, we will have more ways to drive growth in these high-margin fee-based products.As we expand our range of products and continue to enhance our engagement and monetization, we expect this portion of our revenue to show continued strong growth. In the near-term, as we highlight in our MD&A our growth rate will be impacted by our decision to exit our small-scale bitcoin mining in the quarter. This represents about 5% of the total revenue and $0 of contribution to adjusted EBITDA in Q2 compared with about 4.5% revenue and roughly 30% of EBITDA in last year's quarter. This was not a strategic growth driver for the company and given the current economics of the business, we decided to make the decision to completely exit the business in the quarter.The exit will not result in any charges as we've already fully depreciated the assets related to the business. We will continue to have exposure to Bitcoin through our Bitcoin trading account, which we believe is one of the simplest and cheapest ways for Canadians to get exposure to the emerging digital class.Excluding mining revenue, core revenue was $15.6 million, up 43% year-over-year. Central to our economic model is the underlying contribution dollars as this is an indicator of the core profitability of products. This quarter, we generated contribution of $5.4 million, which represented 33% of revenue. Core profitability helps us to continue to invest in technology and development at scale relative to the majority of FinTechs in Canada and helped us drive long-term revenue growth as well to ensure we have the best-in-class user experience.Technology and development spend increased 10% over last to $4.4 million in the quarter. The strong contribution along with managing costs and marketing and G&A resulted in quarterly adjusted EBITDA of $1.6 million or 10% of revenue, up more than 100% for the same period last year. The other important metric we will focus on is the operating cash flow of the business before investment and loan receivable. This quarter, we generated $1.4 million of positive operating cash flow from operations before investment and loan receivable compared to $2.2 million cash flow in the same period last year. We have multiple dialogs we can use to manage our cash use and particularly the amount of growth we want to achieve in our balance sheet loan book.With the emphasis on our partner lending platform this quarter, we plan to reduce overtime our capital investments in our on-balance sheet loan book. In terms of credit performance, our loan book continues to perform well and consistent with our target range with net charge-offs of 16.8% in the quarter. This compares to 15% in the last year's second quarter.As our loan book investment amounts stabilizes, we will see variability in the near term of this metric. However, over the long term, we expect our charge-off rate to trend down. We also had strong net income performance this quarter of $7.5 million net income, driven by the gain on acquisition from the different capital transaction. To clarify this point, the transaction was structured as a one for one foreign share exchange where difference issued common shares in exchange for outstanding shares that Mogo Finance.Resulting in former shareholders, the Mogo Holding, 80% ownership with the combined post-transaction. Under IFRS, the transaction is considered a reverse acquisition where Mogo Finance is the accounting require. As a result, base on the incremental share we issued and the fair value of the assets we acquired, we recognize a gain on acquisition of $15.9 million.Adjusted net loss was $5.2 million in the quarter, consistent with same period last year. The key reason for our performance on the metric is attractive underlying economics of partner lending. Consumer lending remains one of the highest revenue and margin opportunities for FinTechs globally and it's an area where we have deep expertise and a leading digital platform.As Dave mentioned, one of the most significant milestones in the quarter was the development of our partner lending platform.From a financial perspective, what this means is that we can now begin monetizing this platform without the need to invest more risk capital and instead monetize it through a recurring fee-based model that will accelerate our transition through a capital light business. As we bring on new partners and begin to generate meaningful revenue, this will result in fairly significant changes to our financial model, which we have illustrated here.In addition to the new fee-based revenue stream from two sources, there are no capital requirements or credit risk for Mogo. We think the comparison in Mogo's average revenue per monetized member to square the average revenue per monetized member from their cash app is a great way to showcase what we believe is a best-in-class monetization model in the industry.Specifically, as you can see here, we currently generate just over $700 per monetized member per year versus square at an estimated $87. This means that Mogo is generating over eight times the dollar amount of revenue per member we monetize compared to Squared. The biggest driver of this significant difference is Mogo's lending product which Squared does not have today. This is why we believe that every successful consumer FinTech out there will have to get into lending.However this is also the most difficult new product launch. It's not only do you need to develop a best-in-class digital lending platform, but it takes years of building up your loan database and hundreds of millions of dollars of capital to prove out the quality and performance of this platform. And this is where Mogo has a massive competitive advantage as lending has been core to our business since we started 15 years ago with over one million loans originated today.Now as we launch Partner Lending, we will be in a position to convert this high ARPU revenue product into a purely fee-based recurring high-margin revenue stream. This we believe will be a game changer. One of the most important financial highlights of the quarter was the completion of the transaction with Difference Capital. This transaction significantly strengthens our balance sheet with the addition of net assets of $31.4 million including a portfolio of investments, valued at roughly $24 million at quarter end.In short, this transaction gives us total cash and investments at quarter end of approximately $42 million, substantially improve our financial position, providing greater resources to continue to invest in our platform and new products and grow our member base and revenue. Looking at the investment portfolio at quarter end, you can see we had two years of investment in our portfolio at our first year of key investments on our balance sheet at the book value of $16 million. We feel very good about the quality of these investments as they are some of the leading technology companies in Canada with proven revenue and scale.The remaining $6 million of this portfolio is in the diverse collection of investments mostly technology-related companies. Consistent with our objective to actually monetize this portfolio, we completed our first monetization during the second quarter with the sale of our interest in record low development for book value of $2.1 million. Our goal is to show a regular cadence through our monetization and are targeting a monetization every six months approximately.We saw strong net member growth in the second quarter, specifically we added net members of 57,000 versus 52,000 additions in Q1. We ended the period with 865,000 members up 32% over the last year. Our core average revenue per member increased 6% year-on-year to $78 compared to $74 in the same period last year.Longer-term we see significant opportunities to continue to grow our member base and continue to drive increased monetization of this member base, as we continue to launch new products, improve our user experience and enhance our overall value proposition for Canadians.As Dave outlined, we see no reason that Mogo's average earnings per member cannot be significantly higher than where it is today as we provide more digital products and expectedly replaces the traditional bank offering.That concludes our formal remarks and we'll now pass it over to the operator to open it up for questions.
  • Operator:
    Thank you. [Operator Instructions] Your first question is from Nik Priebe from BMO Capital Markets. Nik, please go ahead.
  • Nik Priebe:
    Okay. Good evening. I just wanted to start with a few questions. Just to get some clarity around the evolution of the credit business here just a bit, start to migrate towards being more of an origination platform. Can you just help me understand, so would it be the same types of loans that would be originated for third parties in the sense that they would be non-prime unsecured consumer installment loans?
  • Greg Feller:
    Yes. So Nik, it's Greg. So initially our first partner likely is going to be related to very similar loans to what you just subscribed which are non-prime unsecured consumer installment loans. Having said that, we have a very large member base, very high volume in new member sign-ups and a very broad demographic of members across the credit spectrum, which quite frankly we are monetizing just a small subset of because today we don't have the cost capital and therefore we don't have the products to be able to service that full spectrum of loans. So our plan with this Partner Lending program or platform is to bring on multiple partners to really be able to monetize and provide solutions across the credit spectrum.
  • Nik Priebe:
    Got it. Okay. And then with the intention be to gradually fully exit the on-balance sheet credit business and replace it with the origination platform, or is it just going -- are you thinking that that portfolio might sort of be stable in any excess that you get would be directed to third-party off-take? Just looking to get some color on how the evolution of the on-balance sheet component will look.
  • Greg Feller:
    Yeah. We are currently thinking more of the latter where we'd effectively target a stable on-balance sheet loan book and continue to drive the growth through partner lending. So that's kind of what our current plan is.
  • Nik Priebe:
    Okay. And I think you kind of sort of alluded to a timeline that would see you being on a new partner this year start to see a little bit of uptick in volume next year. What sort of timeline before you really start to achieve sort of meaningful scale in that business? Is that kind of like a one to two years sort of time line?
  • Greg Feller:
    So our plan is to announce and start working with a partner this year. So that means not just announce, but actually start originating loans through the partner platform. Partner platform is ready to go. There's been a lot of investment that's been the majority of our investment in time and resource over the last couple of quarters is getting that platform ready to go to bring on partners. So this is a lot more than an announcement where we still have a lot development work to do.So once we announce our first partner, we expect to start generating volume through that partner this year. And we believe that at some point in next year, it will be meaningful volume. So this is something that we can start generating returns for us within the next 12 months. And obviously, then there will be a transition from a lot of the on-balance sheet stuff that we've been doing to more of the partner lending.The other important point is we really see increasingly and we believe a lot of FinTechs are realizing this that lending not only is lending probably the highest LTV of any of the consumer products on the side, in fact, we think a lot of the products that are out, there is a lot of companies are focused on are headed towards zero margin. And so if you're building a model based off of that you're going to be challenged. You have to get into lending. That's where the money is.And so we believe that the other key thing is that a lending is one of the stickiest products, right? So if you have a loan including a mortgage with somebody, they become an important part of your financial wallet, where you are more likely to actually take other financial products that they offer. So we see very high attachment rate on our products with their loan product.The challenge we have today is that we are constrained with how much capital we want to put out in our loan product, because it's all on balance sheet, which then reduces the ability to really grow a lot of other products that you get a high attachment rate on. So obviously, partner lending really allows us to or will allow us to start growing that without capital and we believe it brings a whole bunch of other benefits to other products as well.
  • Nik Priebe:
    Got it. That's good color. Just one last one for me, before I pass the line. In the quarter, you also announced a few new partnerships just to help broaden the distribution to that identity fraud protection product. Obviously, that's one of your more successful product. Can you just give us a sense of what sort of uptick you might hope to achieve through those channels that you see those partnerships being a material development for the success of that product?
  • David Feller:
    So this is Dave. I would say, we kind of look at those channels as probably similar to member channels that we're -- current tenant member acquisition channels. We do see this as more people coming into the ecosystem, initially probably starting with creditors also giving theme a free protect offer. So it's definitely more focused on protect I'd say still their early days, in fact these are really just getting started I would say to any sort of level this month.But what I can say is, there's definitely a big opportunity here with these types of partnerships, also because we actually have an attractive partnership where they actually can share on the revenue as well. So these partners are actually incentivized to actually help improve the performance there, but ultimately they actually to the mobile platform. We're not enabling them to offer the solution through their own platform for a customer to actually get this, they have to download the app they sign up, they become a member and ultimately get exposure to the rest of our products. But in terms of initial volume right now, it's still too early to say. But we definitely think it'll just be a really good incremental channel for us to acquire those customers.
  • Nik Priebe:
    Got it. Okay. All right. Thanks very much for taking my questions.
  • Operator:
    Thank you. Your next question is from Doug Taylor from Canaccord Genuity. Doug, please go ahead.
  • Doug Taylor:
    Yeah, thank you and good evening. I'm also going to focus on the Partner Lending platform. It's an important development in your story. Have you guys decided how you're going to be reporting the revenue associated with that? Is that going to be swept under your Subscription & Services? Is that going to be broken out separately? Have you guys given much thought to what that's going to look like, or what we're you to be able to see to I guess assess how well that product rollout is going?
  • David Feller:
    Yes. Hey, Doug. So, yes, it will be initially under Subscription & Services revenue, because we really have right now two line items interest revenue and Subscription & Services. At some point, if the scale merits it, we may look at breaking out. And obviously we understand that the more data points we can highlight as to the success of that as we rolled out the better. So we'll obviously be thinking about that as we consider disclosure on it.
  • Doug Taylor:
    Okay. Have you provided or could you provide -- I mean I think we understand there's an origination fee and a platform fee. But how we should think about those in percentage term relative to $1 of loan value on the partner platform?
  • Greg Feller:
    Sorry, can you repeat the question?
  • Doug Taylor:
    Yes. I mean, I guess, I'm just asking for $1 of partner lending what would your cut be in terms of origination and platform fees that you're going to have recurring over time? Is that something that you're able to provide publicly or is that competitive?
  • Greg Feller:
    So basically the structure of the fee that we're looking at on this platform will be split roughly 50-50 between an origination fee and then an ongoing platform fee and that ongoing platform fee would be paid out over likely 24 months which would be more performance based in terms of the loans that are being outstanding et cetera. And the dollar amount there, at this stage, I wouldn't comment on it. But what I would say is that from a cash flow perspective, obviously we're talking about cash flow in the quarter we originated the loan today is a negative.On balance sheet whereas here would be immediately cash flow positive. And then from a 1-year cash flow perspective based on an average loan size that we're looking at today we estimate that we would be generating 3 times to 4 times that from a cash flow perspective in the first year. It obviously would be lower from a long-term LTV perspective, because we are obviously sharing those economics with our partner. But there's no capital requirements and there's no credit risk. And probably just as important, there's no constraints from a scalability perspective.So from our perspective this isn't just the case of, oh, we would take in loans that we would be able to generate a higher LTV if we funded them ourselves. It's actually about us being able to do a lot more loans that are not even doing today, because we really don't have the capital, whether it's the cost of capital or access to capital, to scale up to the level we'd like to.
  • Doug Taylor:
    Yes. I guess. So you'd be charging -- or it'd be a -- the fee is going to be like a flat rate per loan per customer per order the percentage of the loan value?
  • Greg Feller:
    Yes. It will depend. Some will be a flat rate based on an expected average amount. Others will be based on some origination amount. Obviously, they will be yield dependent as well and the size of the loans. So you can imagine on a same size of loan a prime loan would be a lower one. But typically a prime loan is a higher dollar amount. So that would offset part of that as well.But it will depend on the partner and the type of loan, sort of the exact structure of it. But importantly here, this is not an origination or referral model, let's say, like some of the lead-gen businesses, where effectively you get the customer, you send the customer over to the lender the lender funds it takes to a customer and pays you a lead-gen fee.This is very different. This is effectively, our partners leveraging our platform, the loan product itself staying within the Mogo app and the Mogo account. And so the customer really still use Mogo as their account, because they're also managing all their other products there.And then, in addition -- and that's why in addition to an origination fee, we're getting an ongoing platform fee. And so I say that platform fee is roughly equal to the origination fee and that's really reflective, we believe, of the value of the platform that we built up. And that our partners that we're talking to see this as not only a valuable distribution channel, but also a valuable platform for them to leverage.
  • Doug Taylor:
    Okay. Last question for me. Obviously, there was a big push in investment to get this Partner Lending platform up and running. You do have a lot of other product initiatives upcoming and, obviously, the refresh of the look and feel of the app and all that. How should we think about all of these things? And your R&D spending, overall, trending over the next couple of quarters or even years?
  • Greg Feller:
    So we have, in our R&D spend, costs related to mining flow-through there as well. So when we exit that, that's going to go away. So actually what you're going to see is our R&D spend on an absolute level decrease and more in line with say quarterly R&D spend that we saw in 2018.And then from that base level, you will see as we grow revenue, as we grow gross profit dollars, we will continue to want to have some of those dollars be reinvested in the business and some of those dollars flow down to the bottom line and will make -- continue to strike that balance.
  • Doug Taylor:
    So just understand the -- just from a machinations with the mining exit.
  • Greg Feller:
    Yes.
  • Doug Taylor:
    You gave the number with respect to revenue gain…
  • Greg Feller:
    And EBITDA.
  • Doug Taylor:
    …5% of the total and EBITDA. But the majority of the -- I mean, there's obviously a cost, it's roughly equal to the revenue, is that all in R&D, or is that broken between the COGS and R&D? How should just so we can model? And as you say we can...
  • Greg Feller:
    Yes. About 90% of it is in R&D.
  • Doug Taylor:
    That’s very helpful. Okay. Thank you. I'll pass along.
  • Greg Feller:
    Yes.
  • Operator:
    Thank you. Your next question is from Nikhil Thadani from Mackie Research Capital. Please go ahead. Nikhil, your line is open. Your next question is from Brad Berning from Craig-Hallum. Please go ahead.
  • Brad Berning:
    Good afternoon, guys. Just wanted to follow up a little more on the cashback program. You talked about, it sounded like the Visa Direct is now operational. I just wanted to confirm that and that, that's going to be part of the beta test that you said you'll be doing next week?The follow-up to that is, how long do you think you'll need to be in beta before you're ready for kind of a broader product launch? And then, if could also just kind of discuss with the Cashback, how you think about margins on that product versus using that as a product to drive interest in using the account activity under greater frequency to drive other products. Just kind of if you could walk us through kind of how you think that program drives the model?
  • David Feller:
    Sure. So I'll start. It's Dave. So yeah we, obviously, we've been working on this Visa Direct for a while. It actually was -- the issue quite frankly was more it was a brand new platform and solution in Canada. So the partners were still trying to get set up with it. So we're literally been waiting for them to essentially be ready to go. And that most of the work that we had to do in terms of actual user experience in leveraging has already been built. And as I said literally next week it's going to go live to our beta users. So they're going to be able to experience -- the experience of signing up and using it and actually transferring real-time money from their bank account to the MogoCard. So yeah that is actually going to happen starting next week.Now depending on -- it's the same old story, you launch something, you test it out, you see how it's going, you iterate et cetera. I would say at this stage our hope is that at some point in Q4 we're at the place where we're going to start to more expand out the product offering.The other I think related point is it actually ties even to partner lending. If you think about our strategy with the card and generally our view on the space, if you look at for example down the U.S. you've got a bunch of these prepaid programs, some of them, many of them actually don't feature cashback. And that cashback increasingly becomes a very, obviously, a meaningful impact to the consumer.If you're spending $2,000 a month, we're talking $30 a month in cashback, very similar to what you're seeing with the Apple Card. And so there's no question about it. The value of having that part of the customer's financial wallet, given the engagement level and the importance of the day-to-day spending is huge.Our strategy is we want to offer a very compelling value proposition to really drive both member acquisition and engagement. And that that ultimately helps to increase monetization to other products. This also aligns again with partner lending. We think -- if you think about a product that will be most likely lead to a loan product, it's absolutely going to be the card right, especially when you're really focusing on the majority of Canadians that know they're overspending with credit card, but they're still going to need access to credit. So we see partner lending being very synergistic with that and probably a key way to essentially I would say monetize those numbers.So I'd let Greg kind of speak on the margin side. But it's a generally the strategy is go out with an aggressive cashback offer. This is very aggressive but again we're not -- we're talking no annual fee 1.5% unlimited 3% on foreign exchange. So anybody's travelling they get 3% cashback. That is absolutely meant to be a further reason to ultimately acquire customers and drive member growth along with helping to incentivize it to become the customer's main go-to card, and then obviously increase the monetization opportunity with a loan and our other products.
  • Greg Feller:
    So, Brad, just to finish up the question on the margin side. Yeah, I mean I think as Dave mentioned where our focus is definitely is a card being a tool to drive user engagement and drive also just user sign up as well because we're going out there with an aggressive what we believe is a best-in-class cashback solution.Effectively we are really going to be taking the economics so we get out of the card and paying it to the consumer. So this will not be a profit driver on its own. But instead it will be a way to again continue to broaden out the member base that we're monetizing and increase user adoption and user engagement. And then ultimately the more you do that the more opportunities you have to monetize them and other products including lending.If you look at the kind of the slide I put in the -- we put in the deck on Mogo versus Square. So today Square basically says that they're monetizing somewhere around 35% of their member base. And we say we're monetizing today somewhere around 10% of our member base. So, obviously, a lot smaller than Square, but Square's main monetization tool effectively is their card and we believe that the card is a big reason why they've got that broader monetization going on.So, obviously, we've got much higher dollars per monetization of the customers, we're monetizing but we then also need to increase the penetration of the percent of members that we're monetizing. So we got a whole bunch of ways to ultimately drive revenue growth, increase the product, increase the percent of the members that we're monetizing and then obviously drive overall member growth as well.
  • Brad Berning:
    Appreciate those insights. One follow-up is clearly P2P money transfer is an important part of the strategy for some of the bigger fintech platforms U.S. globally. How do you guys think about where P2P fits into your -- with this card offering? Does it need to be part of it to make it work? Is it a product opportunity? Obviously some of the Canadian banks haven't really participated in P2P, and I'm just kind of curious how you think about that opportunity set for you guys to potentially to partner that with here?
  • David Feller:
    Yeah. So, definitely, I mean, the precursor to P2P is actually Visa Direct, right? So again Square would not be Square without Visa Direct without these real time payment that hasn't made it to Canada yet. So that really was the precursor.And so as I said my guess is we're going to be if not the first among the very first in Canada that actually is using this is to do real time transfer from a bank account to the card or the way they actually loaded it, take that fiction out. And no question about it, P2P will continue to be an important component. Obviously, our strategy on the card is a little different than say what Square is today. They're not really trying to at least say, hey that's going to be your go to card. People are using P2P. They have a balance in there and they're starting to use it for some spending, there are also leveraging the cash boost which is a version of Cashback if you will.But as far as we're concerned, especially in the market where we've got things like the Apple Card et cetera, they're going to be competitive and to get that spending they're going to have to offer a Cashback, a stronger Cashback across the board. And the only way you can do that is really if you have these other ways to monetize. But ultimately as it becomes your main spending card P2P especially when you talk about splitting the bill, paying someone back, I'm out there I'm using the card, I'm paying for dinner I'm going to pay for dinner for everybody because I am also getting the highest Cashback. I'm going to split the bill. That's essentially P2P right there.Obviously, that also helps drive network effects. So, just from a marketing customer acquisition, that P2P is definitely something we are looking at and will consider. Right now, we just want to get the experience right in terms of this card loading it, using it and really making it that card at some of the increasingly wants to make their essentially go to spending card.
  • Brad Berning:
    If I can just ask one technical as a quick follow-up question, and I'll get in the queue. So daily or monthly on the awards program, how -- obviously if there's Apple pushing daily which is unique, just kind of curious about how you guys are thinking about that?
  • David Feller:
    Yes. So what we do is ours is essentially daily in that you get real-time -- every time you use it, you get a real-time notice of what Cashback you actually earned from every transaction. And that shows up in real-time in your app. Then at the end of the month, it automatically gets credited back to your account, right? So, it's not real-time and then you can't tap into that money before the end of the month, but it is real-time as you are receiving it, you're experiencing it and you get your real-time credit. And at the end of the month, it's automatically credited back into your account. Now that is completely different than almost all of the Cashback cards in Canada. A lot of them now are going to an annual Cashback.So most of the big banks, they essentially at the end of the year, you get access to that Cashback on a credit on a statement which typically also involves your annual fee. So, we definitely -- we agree with Apple in terms of that model. Ours is also different, but we don't put it on some sort of a card that you can use it go straight back to your spending account, right, which obviously is your goal is to help somebody control their spending.If you're spending $2,000, that's $30 to $50 a month, depending on the foreign exchange. You can either use that to help lower the amount of money you need on the card for your spending or you can also -- we're going to also offer you the ability as it when you tie it into save and invest, you want to take that cashback and add it towards your kind of saving and investing goals, which, obviously, becomes a challenge as well, right? And then you start adding in the things like the round up. So, obviously, your cashback might get you $30, your goal is try to get to $50 a month, you added it in the round up and maybe you're somehow getting to that $50 range and then use that $50 towards your saving and investing goal.
  • Brad Berning:
    Understood. Appreciate all the thoughts. Thank you.
  • David Feller:
    Thanks.
  • Operator:
    Your next question is from Suthan Sukumar from Eight Capital. Please go head.
  • Suthan Sukumar:
    Hey, guys. Good evening. First question for me is on the kind of rebounded in marketing spend this quarter. Has your new campaign been fully rolled out now? And if so what type of early results that you guys are seeing and what type of early feedback are you guys seeing from that?
  • David Feller:
    So it's Dave. In terms of winning campaign, what specific campaign? Are you talking about the campaign, the money app campaign?
  • Suthan Sukumar:
    Yes.
  • David Feller:
    Yes. No, we actually have not rolled that campaign out yet. That actually is going to be coming out alongside this new redesign that we talked about. It really aligns to that. So we decided to kind of hold off on that the launch of that campaign and align it to the launch of this new redesign, which really kind of ties nicely into that. But in the meantime, we have, obviously, increased the spend and looking to test a bunch of channels, different channels and different strategies also some branding type strategies. And that also is partly what also help lead to kind of record loan demand. We had a loan application volume go up 20% year-over-year 16.5% from the previous quarter. And our member acquisition continues to be around that, all in just over $20. So we think that's pretty cost-effective as well. Craig, I don't know if you have any other comments to that?
  • Greg Feller:
    Yes, Suthan, a couple of things. First of all, the marketing spend effectively went back to the level we were at for a quarterly level we're at for most of 2018. So, I would say, it's sort of went back to, let's call it a more normalized level on an absolute basis, which as a percent basis is actually a little bit lower as a percent of revenue. As Dave mentioned though, we did see a big increase in effectively loan application demand. But we actually had one of our lowest increases in investment in loan books this quarter, which is really a function of us trying to limit the amount of loan capital that we put out there.So what is really doing is, it's setting us up for getting partner lending going because we believe we've got a lot of leads that we can monetize with Partner Lending that quite frankly, we just don't have the capital to monetize those all on balance sheet. And as you get into the – as you move into that and you want to be able to ramp that up, you've got to get that marketing going ahead of the time. So, this I would say is getting our marketing back to a more normalized level. And then as Partner Lending gets going and ramps-up, we'll then adjust marketing based on where we see the economics in terms our – the ability to getting ROI on that marketing spend through more partners.
  • Suthan Sukumar:
    Got it. Thank you. The next question is on the high interest savings products. Not sure, if I missed any commentary in the opening remarks. But can you guys provide an update on the partner discussion that are ongoing for the high interest savings product and if this product is still slated for launch later this year?
  • David Feller:
    Yeah. So, it's Dave. I think the update is we have had and continue to have multiple partnership conversations on the wealth side, and we kind of put the high interest rate savings account in there as well. I would say, we – so one is, we actually haven't made a firm decision on which of those products we actually believe is the right product to begin with. It could be high interest savings. It could be a different investment product. So we're still kind of looking that and analyzing that. I would also say this Partner Lending and focus on Partner Lending and the resources we put on that, that to certain degree was earlier not – it was an as an expected as big of initiative and the timing.So just an example in terms of looking at what we're doing and continue to look at our strategy and plan and making adjustments, while we're continuing down on the partnership side. So at this stage, I would expect that we – we'll most likely and have a partnership in the wealth space announced before the end of this year. But at this stage, given our current focus including the card and this new Money Up and our development roadmap I would doubt that we're going to launch one of those products this year. I would expect that one of those products is going to be launched – one of the products would be launched next year instead.
  • Suthan Sukumar:
    Okay. Thanks for the color. I got this one quick last one for me on the MogoCrypto side. Just really over the recent rally has that served as a new member acquisition channel? And further to that, what types of cross-sell or attach rates to other products have you been seeing with these MogoCrypto first members?
  • David Feller:
    Yes. So, I would say last quarter we're definitely focused on kind of marketing the Bitcoin account given obviously the activity with Bitcoin. And what we're seeing there is definitely an increase in both member acquisition in terms of customers coming -- member signing up because for crypto offering. But at the same time, also members and existing members that didn't necessarily come for it, then activating and attaching it and we're seeing that engagement level.As I said a member with a Bitcoin account forget about whether or not they're actually actively investing on a regular basis, those customers are more active. But the average member on average is three times more engaged than somebody without the crypto just because of the nature of the product.And there's no doubt about it would be the math is very clear. The more engagement we have in the app, the higher the monetization. So, when you take a look at our members and you take a look at the monetization opportunity and that's why we kind of really try to spell it out in today's presentation, is just show that what we look at here is just like credit score, credit score obviously doesn't drive revenue, but it absolutely drives engagement. Square cash have same thing, P2P doesn't drive revenue but ultimately drives activity and engagement.Bitcoin actually does drive some revenue, but it also drives engagement and I would say the kind of the attachment rate to the other products is in line with the engagement level.The other thing I would say is -- and this speaks to the Partner Lending is we also noticed it's a much higher credit score customer on the Bitcoin side. So, this also speaks to the Partner Lending opportunity. So, those are customers that we're currently not trying to monetize on the loan side in terms of the rates that they would qualify for. And that also ties into the importance of the Partner Lending and finding those kind of best-in-class on the private side as well. And that's part of the reason for doing this.Increasingly, we have this increasing engagement and member base of actual customers that we really aren't looking to monetize into our current loan product, which is absolutely even in this partner lending model by far the highest revenue and profitability per product. Several times than any other products we have.
  • Suthan Sukumar:
    Okay, great. Thanks for the color guys and thanks for taking my questions. I'll pass along.
  • Operator:
    Thank you. Your next question is from Scott Buck from FBR Riley Capital Markets. Please go ahead Scott.
  • Scott Buck:
    Hi, good afternoon, guys. I'm curious how you envision the implementation of the third-party lending. I mean how quickly can go from announcing the partnership to all 865,000 members having access?
  • David Feller:
    Greg, do you want to talk about that, or do you want me?
  • Greg Feller:
    Well, so I guess, Scott to be clear what, once we launch it, we'll be able to go to all of our members and obviously new members that are signing on. And where appropriate offer them a loan product. So depending on the initial partner that we launch with which our initial plan is to launch with another sub-prime lender then obviously we're not going to have an offering for any of our prime members that we're going to go to.But obviously, there will be a cadence to this roll-out. So we'll obviously start -- we're initially going to really sort of start with new members and new members that are signing up. And then -- and make sure everything's working smoothly and the experience is working the way we want it to.And then obviously look at broadening it out. But there is no natural restriction that we have other than our the making sure we've got the right products for the member and being in a position where we want to start rolling it out more broadly. And it's all resources and focus. There's a whole bunch of opportunities that we have to do more nurturing to our existing members to drive more monetization and more cross-selling.We know there's a lot of low-hanging fruit there and it's about having the right resources on it. And we're balancing all of those opportunities with new product launches and new things like partner lending in that. And so -- and that's something we kind of continue to do on a regular basis, but that's kind of how we're looking at the rollout for now.
  • David Feller:
    But just as an additional point there. This isn't like -- we're launching with a partner and then they're trying to figure out, okay, how are these loans performing? This is also just again what we bring to the table as we already have a lot of history in loans including obviously a certain segment even in the prime space not that we're trying to grow that portfolio, but we're definitely been gathering data, et cetera.So what this does is part of this kind of partner lending model is we essentially give those partners access to our data so they can actually see the performance of those loans within segments everything else. And that obviously gets them to a comfort level and a lot quicker because we've got all this history, et cetera. They're not going into this thing blind, right? So that's also part of why this platform is obviously has value to them.There's a lot more there than just giving them access to our members and putting the information in an app. It's all of the data behind. And by the way for some of these partners we’re talking to that actually have really not ever done any of these loans. One of their challenges of doing these digital loans is that they just don't have the data, right? So if you don't have the data to do this, it is very difficult, it takes a long time, et cetera. So there's no question that obviously it's going to accelerate the scalability of this channel.
  • Scott Buck:
    Great. I appreciate it that guys. That's all I have. Thanks a lot.
  • David Feller:
    Thanks.
  • Operator:
    Thank you. There are no further questions at this time, Dave. Please proceed with closing remarks.
  • David Feller:
    Okay. Thank you. Appreciate everybody's time today and we look forward to updating you after Q3. Thanks again.
  • Operator:
    Ladies and gentlemen, this concludes your conference call today. We thank you for participating and ask that you please disconnect your lines.