NCR Corporation
Platform-Based Pricing Strategy Service

Abstract:

Actual item prices and actual baskets of item prices are aggregated for a configured region across multiple retailers within the region based on transaction data for the multiple retailers. The prices are analyzed for benchmarks, trends, and abnormalities in view of item and basket prices for a requesting retailer and in view of the requesting retailer's defined pricing goal. The benchmarks and trends are delivered to the requesting retailer via a pull technique and any abnormal pricing is provided to the requesting retailer via a push technique.