Oracle Corporation
Integrating Third-Party Analytics with Virtual-Assistant Enabled Applications

Abstract:

Techniques for integrating third-party analytics with virtual-assistant enabled applications are disclosed. A third-party analytics service trains a machine learning model, using labeled training data including (a) phrases corresponding to sales offers made to consumers and (b) sales conversion outcomes associated with the phrases. The service receives, from a consumer-facing application, a user query submitted via a virtual assistant interface. The service applies the user query to the machine learning model, to obtain a recommended phrase for the consumer-facing application to use in response to the user query. The recommended phrase is: based on one or more of the phrases used to train the machine learning model; responsive to the user query; and based on a likelihood of achieving a sales objective associated with the consumer-facing application. The service transmits the recommended phrase to the consumer-facing application, to use when supplying a response to user query via the virtual assistant interface.