The Procter & Gamble Company
Stable liquid detergent composition containing a self-structuring surfactant system

Abstract:

A stable liquid detergent composition containing a self-structuring surfactant system. A liquid detergent composition that includes a linear alkyl benzene sulfonate, and a co-surfactant selected from a zwitterionic surfactant, an amphoteric surfactant, a branched non-ionic surfactant and mixture thereof, with a first viscosity of no less than 3000 mPas measured at a first shear rate of 0.5 s.sup.-1, and a second viscosity of no more than 2,500 mPas measured at a second shear rate of 20 s.sup.-1, and the ratio of the first viscosity to the second viscosity is no less than 3.