Quotient Technology Inc.
Computer system and method for dynamically generating an image from digital content items

Abstract:

Systems and methods for dynamically generating a digital image are described herein. In an embodiment, a server computer stores a first plurality of digital content items of an image requesting entity, a second plurality of digital content items comprising call to action identifiers, and a third plurality of content items of a different provider entity of a plurality of provider entities. The server computer further stores client computing device history data and provider entity data. The server computer identifies a first particular digital content item of the first plurality of digital content items, a second particular digital content item of the second plurality of content items, and a third particular digital content item of the third plurality of content items based, at least in part, on subsets of the client computing device history data and/or the provider entity data. The server computer generates a digital image comprising the particular digital content items.