Shopify Inc.
METHODS AND SYSTEMS FOR SUGGESTING ALTERNATIVE PHRASES FOR TEXT-BASED WEB CONTENT

Abstract:

A merchant may generate web content relating to a product offered for sale by the merchant. A product may be described in a variety of different ways. A merchant might not be able to determine which language used to describe the product, including the specific words, tone, phrases, etc., may result in a favourable outcome for their online store, e.g. in terms of increasing traffic and/or product sales. In some embodiments, there is provided a computer-implemented system and method that suggests one or more alternative phrases for a piece of text-based content on a merchant's webpage relating to a product for sale, and that presents the one or more alternative phrase suggestions to the merchant.