The Sherwin-Williams Company
Product-focused search method and apparatus

Abstract:

Provided are a method and computer system for facilitating selection of a paint by a user over a communication network. A server component of the computer system receives a type of the paint available on a website desired by the user over the communication network, and transmits content over the communication network to present the user with an arrangement of available colors for the paint. A desired color selected by the user from the arrangement of available colors is received. Without transmitting content over the communication network to cause the user computer to separately present all variants of the paint comprising both the type of the paint and the desired color selected by the user, content indicative of a collection of variants of the paint and a selectable menu of options for specifying an additional parameter that identifies a desired variant of the paint are transmitted.