Spotify Technology S.A.
Methods and Systems for Personalizing Content in Accordance with Divergences in a User's Listening History

Abstract:

An electronic device accesses a listening history of a user of a media-providing service. For each characteristic of a set of characteristics describing tracks provided by the media-providing service, the electronic device determines, for the user, a measure of divergence indicating a degree of lack of uniformity in the listening history of the user with respect to listening contexts. The electronic device identifies a characteristic, of the set of characteristics, having a respective measure of divergence that satisfies a threshold. The electronic device determines a representative value of the identified characteristic for a listening context corresponding to a current listening context of the user and provides personalized content to a client device of the user based on the representative value of the identified characteristic, including providing a recommended playlist that includes tracks having the representative value of the identified characteristic for the listening context corresponding to the current listening context.