TrueCar, Inc.
System and method for comparing enterprise performance using industry consumer data in a network of distributed computer systems

Abstract:

Systems, method and computer program products for presenting to a user a visualization of a vehicle dealer performance assessment based on dealer location and vehicle sales transaction data, where the assessment is based on geographically normalized metrics. Dealer location data and historical vehicle sales transaction data is collected by a in a vehicle data system from external data sources. Distances from dealers to geographical regions of interest are determined, and differences between these distances are normalized to produce competition zone indices for the geographical regions. The competition zone indices are then used to aggregate the geographical regions into different competition zones in which dealers of interest have corresponding levels of competitive advantage or disadvantage, normalized according to typical distances associated with transactions in the respective geographical regions.