Visa Inc.
System and method for tracking wellness activity using a fitness tracking device

Abstract:

A method for tracking and incentivizing wellness activity using a fitness tracking device includes: receiving user wellness data collected over a time period from at least one fitness tracking device of a user, the user wellness data including at least one wellness metric corresponding to the user; analyzing user transaction data including transactions initiated by the user with a portable financial device over the time period; automatically determining a wellness award for the user based at least partially on the user wellness data and the user transaction data for the time period; and automatically initiating the wellness award for the user. A system for tracking and incentivizing a wellness activity using a fitness tracking device is also disclosed.