Walmart Inc.
Customized augmented reality item filtering system

Abstract:

Examples provide customized augmented reality item filtering. An item filter analyzes item data using selection criteria and user preferences to identify high-interest item(s) and/or low-interest item(s) within a field of view (FOV) of a user device associated with a user. A high-interest item can include an item physically present within a portion of an item selection area or an un-stocked item not physically present within the portion of the item selection area. An augmented reality (AR) generator creates an AR image including a real-world image of the portion of the item selection area overlaid with graphical elements, including positive item indicators associated with high-interest items, negative item indicators associated with low-interest items, and/or un-stocked virtual items. The AR image is updated in real-time in response to user input, promotional data associated with one or more filtered item(s), and/or changes associated with the items within the FOV of the user device.