Walmart Inc.
METHODS AND APPARATUSES FOR IDENTIFYING PRIVACY-SENSITIVE USERS IN RECOMMENDER SYSTEMS

Abstract:

A privacy system includes a computing device configured to obtain user transactional data characterizing at least one transaction of a user on an ecommerce marketplace and to determine a privacy vulnerability score of the user by comparing the transactional data to a user vulnerability distribution. The computing device is also configured to send the privacy vulnerability score to a personalization engine.