Walmart Inc.
SYSTEMS AND METHODS FOR INSERTING LINKS

Abstract:

Systems and methods including one or more processors and one or more non-transitory storage devices storing computing instructions configured to run on the one or more processors and perform: determining one or more similarity scores between at least two of: a first item in a hierarchical categorization containing items; a category in the hierarchical categorization; or a topic; filtering out at least one potential match from one or more potential matches using the one or more similarity scores; ranking the one or more potential matches, as filtered, using the one or more similarity scores; re-ranking the one or more potential matches, as filtered, using additional data about at least one of: the first item in the hierarchical categorization containing the items; the category in the hierarchical categorization; or the topic; and inserting one or more hyperlinks into an anchor webpage, the one or more hyperlinks configured to navigate a user from an anchor webpage to one or more potential match webpages associated with the one or more potential matches, as filtered and re-ranked. Other embodiments are disclosed herein.