Microsoft Corporation
Optimization of links to electronic content

Abstract:

A method and system for determining links for a linking page are provided. For each linking page of a plurality of linking pages, a similarity score between each linking page and each linked-to page is generated. Each linked-to page is associated with each linking page. Based on the similarity scores generated for each linking page, a set of linked-to pages for each linking page is identified. An importance score for the linking page is also generated. Identities of the plurality of linking pages, identities of the set of linked-to pages identified for each linking page, and the importance score for each linking page are stored as input. Based on the input, for each linking page, a subset of the set of linked-to pages identified for each linking page is assigned by a model.