Purple Innovation, Inc. – NASDAQ:PRPL

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$1.07

+0.22

+27.35%

Market open

Closed in about 6 hours

-31.71%

month

-31.71%

quarter

-19.23%

year

Market Cap	94.86M
Enterprise value	333.71M

P/E	-1.77
EV/Sales	0.64
EV/EBITDA	-4.40
Price/Sales	0.40
Price/Book	N/A
PEG ratio	N/A
EPS	-1.33

Revenue	526.83M
EBITDA	-73.10M
Income	-142.06M
Revenue Q/Q	9.74%
Revenue Y/Y	-2.77%

Profit margin	0%
Oper. margin	0%
Gross margin	0%
EBIT margin	0%
EBITDA margin	-13.88%

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10 years history
Forward ratios (Analysts estimates)

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Purple Innovation, Inc. (NASDAQ:PRPL): Profit margin
Jun 2023	120.87M	-37.50M	-31.03%
Sep 2023	139.99M	-36.00M	-25.72%
Dec 2023	145.93M	-18.33M	-12.56%
Mar 2024	120.03M	-50.21M	-41.84%

Purple Innovation Financials Estimate

Q Y

Purple Innovation, Inc. (NASDAQ:PRPL): Analyst Estimates
Mar 2024	120.03M	-50.21M	-41.84%
Sep 2025	158.39M	465.98K	0.29%
Oct 2025	158.55M	-189.77K	-0.12%
Dec 2025	164.21M	2.23M	1.36%

Analysts Price target
Financials & Ratios estimates

Purple Innovation, Inc. (NASDAQ:PRPL): Payout ratio
Payout ratio	0%

Purple Innovation, Inc. (NASDAQ:PRPL): Dividend Yield
2019
2020	0.42%
2021	0.13%
2022
2023

Purple Innovation, Inc. (NASDAQ:PRPL): Debt to assets
Jun 2023	400688000	223.12M	55.68%
Sep 2023	397973000	264.95M	66.58%
Dec 2023	390625000	275.01M	70.4%
Mar 2024	382128000	316.41M	82.8%

Purple Innovation, Inc. (NASDAQ:PRPL): Cash Flow
Jun 2023	-24.55M	-2.72M	-306K
Sep 2023	-17.75M	-4.36M	21.77M
Dec 2023	1.12M	-5.87M	5M
Mar 2024	-16.81M	-3.1M	27.53M

Purple Innovation alternative data

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Purple Innovation
Employees

Purple Innovation, Inc. (NASDAQ:PRPL): Employee count
Aug 2023	1,600
Sep 2023	1,600
Oct 2023	1,600
Nov 2023	1,600
Dec 2023	1,600
Jan 2024	1,600
Feb 2024	1,600
Mar 2024	1,700
Apr 2024	1,700
May 2024	1,700
Jun 2024	1,700
Jul 2024	1,700

Purple Innovation
Hedge Funds Holdings Q1 2023

40.16% -55.91%

of PRPL is owned by hedge funds

67 -48

hedge funds hold PRPL stock

32.84M -49.89M

shares is hold by hedge funds

PRPL hedge funds holdings changes

Purple Innovation
Insider Trading

Purple Innovation, Inc. (NASDAQ:PRPL): Insider trades (number of shares)
Period	Buy	Sel
May 2023	50299	0
Jun 2023	22300	0
Aug 2023	10000	0
Jan 2024	13442623	0
Mar 2024	4000	0

Transaction	Date	Insider	Security	Shares	Price per share	Total value
Option	6 Jun 2024	HAYNOR ERIC SCOTT officer: Chief Operating Officer officer: Chief Operating Officer	Class A Common Stock	12,572	N/A	N/A
Option	6 Jun 2024	HAYNOR ERIC SCOTT officer: Chief Operating Officer officer: Chief Operating Officer	Restricted Stock Units	12,572	N/A	N/A
Option	12 May 2024	HUTCHINGS JEFFREY LAYNE officer: Chief Innovation Officer officer: Chief Innovation Officer	Class A Common Stock	9,827	N/A	N/A
Option	12 May 2024	HUTCHINGS JEFFREY LAYNE officer: Chief Innovation Officer officer: Chief Innovation Officer	Restricted Stock Units	9,827	N/A	N/A
Option	25 Mar 2024	DEMARTINI ROBERT director, officer: Chief Executive Officer director, officer: Chief Execut..	Class A Common Stock	128,333	N/A	N/A
Option	25 Mar 2024	DEMARTINI ROBERT director, officer: Chief Executive Officer director, officer: Chief Execut..	Class A Common Stock	38,334	N/A	N/A
Option	25 Mar 2024	DEMARTINI ROBERT director, officer: Chief Executive Officer director, officer: Chief Execut..	Restricted Stock Units	128,333	N/A	N/A
Option	25 Mar 2024	DEMARTINI ROBERT director, officer: Chief Executive Officer director, officer: Chief Execut..	Restricted Stock Units	38,334	N/A	N/A
Purchase	22 Mar 2024	ULRICH GEORGE TURNER officer: Principal Accounting Officer officer: Principal Accounting O..	Class A Common Stock	4,000	$1.52	$6,060
Option	15 Mar 2024	ULRICH GEORGE TURNER officer: Principal Accounting Officer officer: Principal Accounting O..	Class A Common Stock	6,291	N/A	N/A

PRPL insider trading transactions

Purple Innovation
Earnings Call Transcripts

Quarter	Transcript
Q1 2024 7 May 2024	Q1 2024 Earnings Call Transcript
Q4 2023 12 Mar 2024	Q4 2023 Earnings Call Transcript
Q3 2023 9 Nov 2023	Q3 2023 Earnings Call Transcript
Q2 2023 9 Aug 2023	Q2 2023 Earnings Call Transcript

PRPL earnings call transcripts

Purple Innovation
Executives

Insider	Age	Since	Compensation
Mr. Joseph B. Megibow (1969) Advisor	56		$1,020,000
Mr. John A. Legg (1962) Chief Operating Officer	63		$634,940

Purple Innovation
Latest News

Monday, 4 November 2024
22:42	Purple Innovation, Inc. (PRPL) Q3 2024 Earnings Call Transcript	seekingalpha.com
18:31	Purple Innovation (PRPL) Reports Q3 Loss, Misses Revenue Estimates	zacks.com
16:05	Purple Innovation Reports Third Quarter 2024 Results	prnewswire.com
Monday, 28 October 2024
16:05	Purple Innovation to Report Third Quarter 2024 Results on November 4, 2024	prnewswire.com
Thursday, 22 August 2024
16:05	Purple Innovation Announces Consolidation of Manufacturing Operations to Accelerate Growth	prnewswire.com
Friday, 9 August 2024
01:55	Purple Innovation, Inc. (PRPL) Q2 2024 Earnings Call Transcript	seekingalpha.com
Tuesday, 6 August 2024
08:25	Long Assets On Path To Creating Significant Value, Shorting Remains Very Challenging	seekingalpha.com
Monday, 5 August 2024
19:10	Purple Innovation (PRPL) Reports Q2 Loss, Misses Revenue Estimates	zacks.com
16:05	Purple Innovation Reports Second Quarter 2024 Results	prnewswire.com
Monday, 29 July 2024
11:06	Purple Innovation (PRPL) Expected to Beat Earnings Estimates: What to Know Ahead of Q2 Release	zacks.com
Thursday, 25 July 2024
16:05	Purple to Report Second Quarter 2024 Results on August 5, 2024	prnewswire.com
Tuesday, 4 June 2024
16:05	Purple to Participate in Oppenheimer 24th Annual Consumer Growth & E-Commerce Conference	prnewswire.com
Tuesday, 7 May 2024
20:15	Purple Innovation, Inc. (PRPL) Q1 2024 Earnings Call Transcript	seekingalpha.com
18:56	Purple Innovation (PRPL) Reports Q1 Loss, Lags Revenue Estimates	Zacks Investment Research
Tuesday, 30 April 2024
16:05	Purple to Report First Quarter 2024 Results on May 7, 2024	PRNewsWire
Thursday, 11 April 2024
09:51	Fast-paced Momentum Stock Purple Innovation (PRPL) Is Still Trading at a Bargain	Zacks Investment Research
Tuesday, 26 March 2024
09:51	Why Fast-paced Mover Purple Innovation (PRPL) Is a Great Choice for Value Investors	Zacks Investment Research
Saturday, 23 March 2024
06:00	Wall Street's Favorite Penny Stocks? 7 Names That Could Make You Filthy Rich	InvestorPlace
Tuesday, 12 March 2024
21:38	Purple Innovation, Inc. (PRPL) Q4 2023 Earnings Call Transcript	Seeking Alpha
18:15	Purple Innovation (PRPL) Reports Q4 Loss, Tops Revenue Estimates	Zacks Investment Research
Monday, 18 December 2023
06:10	3 more tax-loss selling buy opportunities	MarketBeat
Thursday, 9 November 2023
23:10	Purple Innovation, Inc. (PRPL) Q3 2023 Earnings Call Transcript	Seeking Alpha
Wednesday, 11 October 2023
08:17	New Strong Sell Stocks for October 11th	Zacks Investment Research
Tuesday, 5 September 2023
15:30	7 Stocks to Buy Based on Unusual Options Activity	InvestorPlace
Monday, 14 August 2023
15:51	The 3 Most Undervalued Penny Stocks to Buy Now: August 2023	InvestorPlace
Thursday, 10 August 2023
15:27	Why Purple Innovation Stock Was Sinking Today	The Motley Fool
Wednesday, 9 August 2023
21:20	Purple Innovation, Inc. (PRPL) Q2 2023 Earnings Call Transcript	Seeking Alpha
18:59	Purple Innovation (PRPL) Reports Q2 Loss, Misses Revenue Estimates	Zacks Investment Research
Friday, 4 August 2023
12:47	Factors Likely to Drive Purple Innovation's (PRPL) Q2 Earnings	Zacks Investment Research
Monday, 12 June 2023
09:26	3 Penny Stocks The Insiders Are Buying	InsiderTrades

Frequently Asked Questions (FAQ)

What's the price of Purple Innovation stock today?

One share of Purple Innovation stock can currently be purchased for approximately $1.07.
When is Purple Innovation's next earnings date?

Unfortunately, Purple Innovation's (PRPL) next earnings date is currently unknown.
Does Purple Innovation pay dividends?

Yes, Purple Innovation pays dividends and its trailing 12-month yield is 0.05% with 0% payout ratio. The last Purple Innovation stock dividend of undefined was paid on 24 Sep 2025.
How much money does Purple Innovation make?

Purple Innovation has a market capitalization of 94.86M and it's past years’ income statements indicate that its last revenue has decreased compared to the previous period by 11.32% to 510.54M US dollars.
What is Purple Innovation's stock symbol?

Purple Innovation, Inc. is traded on the NASDAQ under the ticker symbol "PRPL".
What is Purple Innovation's primary industry?

Company operates in the Consumer Cyclical sector and Furnishings, Fixtures & Appliances industry.
How do i buy shares of Purple Innovation?

Shares of Purple Innovation can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include WeBull, Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Robinhood, Fidelity, and Charles Schwab.
Who are Purple Innovation's key executives?
Purple Innovation's management team includes the following people:
- Mr. Joseph B. Megibow Advisor(age: 56, pay: $1,020,000)
- Mr. John A. Legg Chief Operating Officer(age: 63, pay: $634,940)
How many employees does Purple Innovation have?

As Jul 2024, Purple Innovation employs 1,700 workers.
When Purple Innovation went public?

Purple Innovation, Inc. is publicly traded company for more then 9 years since IPO on 29 Oct 2015.
What is Purple Innovation's official website?

The official website for Purple Innovation is purple.com.
Where are Purple Innovation's headquarters?

Purple Innovation is headquartered at 4100 North Chapel Ridge Road, Lehi, UT.
How can i contact Purple Innovation?

Purple Innovation's mailing address is 4100 North Chapel Ridge Road, Lehi, UT and company can be reached via phone at 801 756 2600.

Purple Innovation, Inc.

purple.com

Exchange:

NASDAQ

Full time employees:

1,700

Industry:

Furnishings, Fixtures & Appliances

Sector:

Consumer Cyclical

Purple Innovation, Inc. designs and manufactures mattresses, pillows, and cushions. The company also offers bases, foundations, sheets, mattress protectors, bed frames, seat cushions, weighted blankets, and duvets, as well as pet beds. It markets and sells its products through its e-commerce online channels retail brick-and-mortar wholesale partners, and third-party online retailers, as well as through Purple retail showrooms. The company was founded in 2010 and is headquartered in Lehi, Utah.

801 756 2600

4100 North Chapel Ridge Road
Lehi, UT 84043

CIK: 0001643953
ISIN: US74640Y1064
CUSIP: 74640Y106