The Trade Desk
Insider trading & Transactions

Last updated:

Transaction Date Insider Security Shares Price per share Total value Source
Option
GREEN JEFFREY TERRY director, 10 percent owner, off..
Class A Common Stock 244,860 $14.25 $3,488,031
Option
GREEN JEFFREY TERRY director, 10 percent owner, off..
Class A Common Stock 162,070 $30 $4,862,262
Option
GREEN JEFFREY TERRY director, 10 percent owner, off..
Employee Stock Option (Right to Buy) 162,070 $30 $4,862,262
Option
GREEN JEFFREY TERRY director, 10 percent owner, off..
Employee Stock Option (Right to Buy) 139,250 $24.95 $3,474,148
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 7,174 $72.74 $521,801
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Employee Stock Option (Right to Buy) 1,066 $28.16 $30,015
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 1,066 $28.16 $30,015
Option
PICKLES DAVID RANDALL director, officer: Chief Techno..
Employee Stock Option (Right to Buy) 6,500 $0.02 $111
Option
PICKLES DAVID RANDALL director, officer: Chief Techno..
Class B Common Stock 6,500 N/A N/A
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 13,540 $85.28 $1,154,624
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Employee Stock Option (Right to Buy) 9,000 $28.16 $253,413
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 6,260 $91.66 $573,760
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 9,000 $28.16 $253,413
Option
PICKLES DAVID RANDALL director, officer: Chief Techno..
Employee Stock Option (Right to Buy) 75,000 $0.02 $1,275
Option
PICKLES DAVID RANDALL director, officer: Chief Techno..
Class B Common Stock 75,000 N/A N/A
Sale
PALEY ERIC B director
Class A Common Stock 17,992 $102.16 $1,837,973
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 1,270 $74.64 $94,789
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 1,270 $110 $139,700
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Employee Stock Option (Right to Buy) 1,270 $74.64 $94,789
Sale
FALBERG KATHRYN E director
Class A Common Stock 150,000 $109.34 $16,400,700
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Employee Stock Option (Right to Buy) 16,670 $39.78 $663,083
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 3,395 $112.48 $381,880
Option
PICKLES DAVID RANDALL director, officer: Chief Techno..
Employee Stock Option (Right to Buy) 96,870 $18.85 $1,825,515
Option
PICKLES DAVID RANDALL director, officer: Chief Techno..
Class A Common Stock 96,870 $18.85 $1,825,515
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 16,670 $39.78 $663,083
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 13,734 $106.97 $1,469,085
Sale
PICKLES DAVID RANDALL director, officer: Chief Techno..
Class A Common Stock 10,120 $110 $1,113,200
Option
GREEN JEFFREY TERRY director, 10 percent owner, off..
Class A Common Stock 44,030 $4.3 $189,285
Option
GREEN JEFFREY TERRY director, 10 percent owner, off..
Employee Stock Option (Right to Buy) 44,030 $4.3 $189,285
Sale
PALEY ERIC B director
Class A Common Stock 10,000 $100.04 $1,000,350
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Employee Stock Option (Right to Buy) 16,612 $28.16 $467,744
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 16,612 $28.16 $467,744
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 16,612 $74.86 $1,243,491
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Employee Stock Option (Right to Buy) 8,990 $28.16 $253,131
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 8,990 $78.7 $707,513
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 8,990 $28.16 $253,131
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 16,609 $28.16 $467,660
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 6,583 $70.03 $461,007
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Employee Stock Option (Right to Buy) 16,609 $28.16 $467,660
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 16,609 $28.16 $467,660
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 9,978 $71.52 $713,627
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Employee Stock Option (Right to Buy) 16,609 $28.16 $467,660
Sale
PALEY ERIC B director
Class A Common Stock 11,366 $79.84 $907,427
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 10,000 $27.24 $272,350
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 10,000 $79.01 $790,100
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Employee Stock Option (Right to Buy) 10,000 $27.24 $272,350
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 10,000 N/A N/A
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 10,000 N/A N/A
Option
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Employee Stock Option (Right to Buy) 10,000 N/A N/A
Sale
GRAYSON BLAKE JEFFREY officer: Chief Financial Officer
Class A Common Stock 10,000 $68.63 $686,250

Insider trading

Monitoring trades made by the management members or major shareholders of companies may help create a sharper picture of what is happening inside the companies. Base your decisions on buys or sells of the people involved and do the right thing at the right time.

Who is insider?

Every director or senior officer, as well as any other entity or individual owning more than 10% of the company’s shares on the stock market, is called an insider. Such people or entities are allowed to buy/sell the company's shares under strictly controlled conditions. Key premise here is that none of them can make trades based on non-public information about the company.